Margaret Amberly branding for FedEx product mockups

This was a brand identity created for use across one of FedEx's monthly emails. Every month FedEx sends out four emails targeted towards certain FedEx Office customers and business owners. This particular branding was developed to showcase products suited for business consultants. Faux brands are typically how FedEx shows product use cases in a visually aesthetic and relatable way. Creating a brand identity helps create a story for FedEx Office customers both consumer and brand alike.